Metadata
- Author: cascade.io
- Full Title:: Final Thoughts on Cascade
- Category:: 🗞️Articles
- Document Tags:: Data Analysis, Data Analysis tools, Startups,
- URL:: https://www.cascade.io/
- Finished date:: 2023-09-05
Highlights
We were partially right. Our mistake had nothing to do with the presence of this market, which in our opinion still exists and is growing. However, the challenge is not how much that market needs a solution like Cascade, but how we could repeatably reach them, much they’re empowered to buy it and how much the solution was worth (View Highlight)
because the product did many different things, it was unclear how we would build a repeatable sales and marketing engine around it (View Highlight)
we underestimated two things: the amount of product we would need to build to start repeatably winning, and how high switching costs would be for many of their customers (View Highlight)
While being responsive to customers sounds good, being responsive to any customer creates a slow death of a thousand cuts (View Highlight)
we overlooked an important nuance: deals done on the back of personal relationship equity is not the same as market signal (View Highlight)