Metadata
- Author: Counting Stuff
- Full Title:: Being the Eyes of Your Organization
- Category:: 🗞️Articles
- URL:: https://www.counting-stuff.com/being-the-eyes-of-your-organization-578036136402-65949948516031001b35131f/
- Finished date:: 2024-12-15
Highlights
I often half-joke that part of a data person’s job is to literally define what reality is for the org. (View Highlight)
Check for second, third order effects If your metric is a good one, a change in it should reflect in changes in many other parts of the system. If the top of your acquisition funnel goes up 5000%, you’d expect conversions, revenue, even renewals and support tickets to go up too. When a metric doesn’t do this, there’s a problem either in the metric, or your understanding of the business. It’s a major red flag. (View Highlight)
New highlights added 2024-12-15
I often half-joke that part of a data person’s job is to literally define what reality is for the org. (View Highlight)
Check for second, third order effects If your metric is a good one, a change in it should reflect in changes in many other parts of the system. If the top of your acquisition funnel goes up 5000%, you’d expect conversions, revenue, even renewals and support tickets to go up too. When a metric doesn’t do this, there’s a problem either in the metric, or your understanding of the business. It’s a major red flag. (View Highlight)